Lawyer PPC. COMMAND YOUR MARKET.

GEO Targeted, highly niche-specific Ads to put you directly in front of the clients you want.

Overshadow other law firms with lawyer PPC.

Can our law firm reach the top of Google quickly?

Yes, you can! We can immediately make a bold impact with lawyer PPC.

Law SEO Pros are proficient in creating Google Ads with high-quality scores. This means your Ads show more often and cost less per click. Your Ads will appear directly to the clients you want.

We create highly visible Google Screened Ads for attorneys.

Google Screened Ads stand out and deliver.

Your law firm can have strong visibility with a qualifying Google Screened Ad. This is the very first result (position zero) in a search and shows a big green tick. These Ads promote client trust because Google has vetted your law firm. Contact us to start the process of getting your law firm in this prestigious placement.

Highly visible map pack ads will place you above your competitors

Map Pack Ads x 3

We can boost your visibility on Google with Map Pack Ads. Did you know that using this mobile-friendly format can yield up to three times the clicks compared to other Ad types? Placing yourself at the top of local search results is a great way to outrank competitors and ensure potential customers find you first.

Knowing how your client’s search is huge

Most of your clients use mobile phones. When searching using a mobile, your law firm is decidedly visible with the Map Pack features. There are call buttons, clickable navigation, and links to your website. Make it easy for your clients to get in touch.

The cons of going it alone

We have heard horror stories of law firms trying to create their own Google Ads campaigns. This can quickly become a costly journey. For your Google Ads to be effective, they need to be well-written and enticing. They also require a landing or specific web page to point to gain a high-quality score.

Retargeting

Have you ever wondered why certain Ads appear to follow you when browsing the web? This is known as ‘retargeting,’ an effective marketing technique that keeps your law firm front-of-mind with potential clients.

Lawyer PPC Marketing Strategies

Lawyer PPC Marketing Breakdown

The Legal trends report of 2019 states that 57% of people look for lawyers on their own. This constitutes using a search engine and visiting a website directly. With many people searching for lawyers on their own, PPC advertising can help stay in front of the competition and reach potential customers.

Google Ads

Google Ads and Bing Ads are the quickest ways to reach targeted customers in a specific demographic. We use targeted ads on Google and Bing to drive relevant customers to your website. This is one of the cost-effective ways to attract customers.

Display Advertising

Display advertising uses words, images, and links to reach customers. Its purpose is to deliver the message to the customers. Our marketing team will use display advertising to reach potential customers. Moreover, we will design the ads to reach specific demographics.

Facebook, Instagram, and Twitter PPC

We also run PPC advertising on social media platforms such as Facebook, Instagram, and Twitter. Again, it helps to boost your organic ranking to reach a wider audience.

PPC Remarketing

Remarketing allows us to use banner ads to market your law firm repeatedly to people who have searched for a relevant term before. The more people see your ad, the more chance they have of visiting you. We push your firm to them such that they reach for you if need be.

How Does Lawyer PPC Marketing Benefit You?

When used along with local SEO, PPC ads can bring fast results. You can reach your target market quickly and increase your organic ranking. Here’s how our lawyer PPC market can help you reach your target customers.

Attract Potential Clients: Our PPC marketing strategy helps to take your ads to the right customer. And also to convert the clicks to potential clients.

Reach the Right People: We help you reach the right people whenever they require legal consultation. Your law firm will be at the forefront of attracting clients and meeting their needs.

Personal Marketing Expert: Legal market is highly dynamic and keeps evolving. Our marketing expert will work with you to determine the right strategy. We use a mix of advertising and SEO to help you boost your ranking. We also keep an eye on your performance and make changes accordingly.

Advertise Locally: We will ensure that the ads target local customers, thus increasing your local ranking.

Lawyer PPC FAQs

What is lawyer PPC?

Why should lawyers consider using PPC advertising?

How does PPC advertising for lawyers differ from other types of online advertising?

How much does lawyer PPC cost?

How can lawyers measure the success of their PPC advertising?

What are the differences between click-through rate (CTR), conversion rate, and cost per acquisition (CPA)?

What are some best practices for lawyer PPC?

Can I use lawyer PPC on my own, or do I need to hire an agency?

Will lawyer PPC guarantee me more clients?

What are some examples of successful PPC ad copy for lawyers?

Our proven conversion-driven process

Google Ads

Targeted Ads

Reach the exact clients you want

Highly focused

Increase intake rate


Local SEO

Local Dominance

Stand out in the Map Pack

High mobile traffic

GMB Management

Increase intake rate +

SEO

Organic

Reach larger audience

Dominate SERPs

Dominate competitors

Increase intake rate ++

Schedule a Consultation

Schedule your call, and we will determine where you are placed in your market. Scheduling also allows us to study your competitors so we can give you solid advice.